Tag Archives: seo

SEO Doesn’t Look Like It Did Last Year

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A perfect search engine optimization strategy has been the stuff of dreams since, well, the beginning of search engines. Since that time, SEO has gone over so many facelifts and iterations that seemed to completely reinvent what it meant to maintain “best practices” when it came to search engines. As recently as a couple years…

How Important Is The Frequency Of Updates On A Blog?

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There is a prevailing impression that blogs need numerous updates for SEO purposes. With this in mind, a webmaster from Colorado wants to know the extent to which frequency affects the PageRank of dynamic sites. He also wants to learn more about the relative importance of content compared to frequency. Frequent updates are certainly welcome…

The No BS Intuitive Guide To SEO Success

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SEO is one of those secretive beasts that has been the obsession of online marketers since the dawn of their profession. Especially with the event of one search engine pulling far ahead of the rest in its usage, an intense culture was born out of focusing on how to best game or manipulate Google’s search…

How to Avoid 10 of the Most Common Internet Marketing Mistakes That Could Seriously Harm Your Businesses

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Times have changed. The new frontier for marketing is no longer traditional media of print and television. More and more small businesses are now taking their business online because that is where their customers are. Although it presents some new challenges, it also has huge advantages for small local businesses because compared to traditional marketing,…

Choose the Right Social Media Platform with This Simple Question

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I’ve said it before and I’ll say it again: when it comes to social media, you shouldn’t have a problem putting all of your eggs in one basket if you don’t have the time or budget for an extensive social media campaign. There’s nothing worse (in terms of social promotions and brand imaging) than putting…

Growing Your Customer Base

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Winning a new customer is far more expensive than selling more to your existing clients. Knowing who your best customers are can help you improve customer satisfaction and also help you sell more to those existing customers. Gaining new clientele is one of the most difficult aspects of running a business, so it is important…

14 BIG ONLINE MARKETING IDEAS FOR BUSINESSES ON A SMALL BUDGET

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       14 ways to maximise the exposure of a small business to new clients without having to spend thousands on extensive marketing campaigns and expensive advertising.             Most businesses are on a tight budget, especially when it comes to marketing. Many companies are finding that they don’t have a lot…

Top Google Executive Says Link Building May Actually Harm Your Rankings

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When Google launched its’ Penguin and Panda updates to its search engine algorithm, it became pretty obvious that the gig was up when it came to using backlinks to improve an individual web page’s site ranking. For years, black hat IMers had been packing their pages with inorganic backlines because – up until the updates,…

How to Get the Search Engines to Send Thousands More Customers to Your Site

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At its most basic level, search engine optimization (SEO) is the practice of enhancing and promoting a website in an effort to boost the number of visitors coming through from the search engines. The majority of your visitors are expected to arrive via the popular search engines and SEO configuration helps to boost visibility when…