Tag Archives: online advertising

How to Avoid 10 of the Most Common Internet Marketing Mistakes That Could Seriously Harm Your Businesses

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Times have changed. The new frontier for marketing is no longer traditional media of print and television. More and more small businesses are now taking their business online because that is where their customers are. Although it presents some new challenges, it also has huge advantages for small local businesses because compared to traditional marketing,…

What’s New for Internet Marketing in 2015?

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So, right about now your newsfeed is probably littered with predictions for internet marketing in 2015, ringing in the New Year with “insider knowledge” in your pocket, blah, blah, baitclick. What a drastic change from each one of the past ten New Years blog trends, no? Do you want to know what is going to…

The Art of the Giveaway to Build a Targeted Email List

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So let’s open up with the assumption that you have some people on your email list and these people are in your target demographic. Let’s add to it a simple premise: the people that they know are either also in your target audience, or very similar to them. Why? Because they are friends, peers and…

Internet Marketing Overkill – It’s Not What you Think

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The internet has changed the way millions of things, places, people and brands market themselves and every now and then, it’s good to take a look at one of these new trends and see if we can make it fit universally. Take for instance, the new trend in the music industry of what I like…

Reaching the 24-Hour Customer – Dealing with The Plugged-In Consumer

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There used to be a set schedule for internet marketers that despite a few tweaks here and there, was pretty much universal. You knew that emails should go out with the proper timing so that come Monday morning, they were at the top of a person’s inbox as they slid into work. You knew that…

Google’s Latest War on Guest Blogging

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  Are you guest blogging? If so, stop! Despite what everyone has told you, it’s horrible! Well, okay, now it’s horrible. In Google’s never-ending quest to drive internet marketers crazy, as it turns out the once widely touted practice of guest blogging for link building purposes is now considered taboo. In Google’s own words, guest…

8 Basic E-commerce Terms Every Online Entrepreneur Should Know

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E-commerce is a major part in the lives of many entrepreneurs, and almost everyone with internet access has at the very least visited an online shop once, if not purchased something from it. Thus there are a few basic terms that really everyone should know – especially existing and future online business owners. These 8…