Tag Archives: Copywriting

It’s Not 2003, Time To Improve Your Landing Page

Published in Our Blog

It happens all too often: You stumble upon a product to promote, or someone’s personal website and it looks like it was created in 1999. You cringe and move on, and you know what sucks for that person? Their potential buyers and leads do as well. Everyone may think that their site is the special…

How To Create Content So Good It Goes Viral

Published in Our Blog

Content marketing is nothing new, and while it’s going to evolve into new formats and platforms throughout 2016, as it always does, but it’s definitely not going anywhere. If anything, more and more people will jump on board, especially as more traditional ad formats continue to fall short or become exorbitantly expensive. People don’t like…

How To Use “Help A Reporter Out” For Your Blog Or Brand

Published in Our Blog

Ever heard of popular PR and journalism tool “Help A Reporter Out”? If you’re not acquainted but you have a brand or expertise to market, this quickstart guide will give you the basics. At its core, Help A Reporter Out, or HARO, is a platform to help connect journalists with sources. Users can register as…

Why You Should Break Away From Title Conventions In 2016

Published in Our Blog

How many times have you read a lame “5 Ways to Improve Your Bottom Line!” title, clicked through, and the been disappointed to find the same old generic, rehashed information on the other side? If you roll your eyes whenever these titles come up in your Facebook feed or from some marketer’s Twitter account, you’re…

The Elements Of A Successful Content Marketing Piece

Published in Our Blog

Content marketing: The creation of written, video, audio, or other content by a brand with the goal of garnering an audience or attention and establishing authority within a market. Content marketing has proven, over the last couple of years, to be outpacing its more traditional media buy and advertising counterparts in terms of engagement with…

How to Promote Your Blog Posts as an Online Marketer: Part 2

Published in Our Blog

So you’ve churn out a stellar blog post. I mean a real whopper, something that will make people say, “wow, I’ve never thought of it like that!” Packed with data, case studies, and references, written with the eloquence of a modern day Shakespeare, your article is going to take the internet by storm, if only…

How to Promote Your Blog Posts as an Online Marketer: Part 1

Published in Our Blog

Content is king, queen, and the whole royal court these days. In fact, the nod given to creating longform, rich content by traditional ad agencies, who themselves have rebranded in droves to ‘media agencies’, should give you some indication as to the way of the online marketing tides right now. Consistently, brands who embrace the…

SEO’s Outer Appearance Finally Resembles Its Inner Working

Published in Our Blog

Were you involved in the online marketing world back in 2010? Earlier? Ever as recently as a couple of years ago, actually, the strategies that were considered surefire paths to SEO domination were completely different from what they are today. Interestingly enough, however, Google was saying the exact same things about how you should try…

How Internet Marketers Can Hit A Grand Slam With Guest Posting

Published in Our Blog

Recently, content marketing has been all the rage. It isn’t that it’s only now that content marketing is starting to be effective, but more so that larger, more traditional media and advertising powerhouses are finally starting to take the trend seriously. Content marketing, for several years now, has been the true language of the blogging…

4 Of The Best Entrepreneurial Blogs You Can Start Reading Right Now

Published in Our Blog

One of the best ways to learn anything in the internet marketing world is to get out there and take action. There is absolutely no substitute for finding out what works for your exact business model and personality than by experimenting and tweaking what you focus on based upon your results. Having said that, the…