Tag Archives: Blog

How to Promote Your Blog Posts as an Online Marketer: Part 2

Published in Our Blog

So you’ve churn out a stellar blog post. I mean a real whopper, something that will make people say, “wow, I’ve never thought of it like that!” Packed with data, case studies, and references, written with the eloquence of a modern day Shakespeare, your article is going to take the internet by storm, if only…

Express Links vs Implied Links 101

Published in Our Blog

It’s been recently discovered that Google has submitted a patent that should change the way linkbuilding is done in a drastic manner. We’ve all been aware of the linkbuilding penalties that Google has been handing out for the abuse and misuse of links, so it’s no surprise to see them taking action. In fact, this…

Ways to Create Fresh Content to Keep Visitors Coming Back for More

Published in Our Blog

Creating new content is critical to the success of your web pages, but let’s face it: It’s also a pain in the butt. It often seems like you’ve already said everything you want to say about your blog or website’s subject matter. Yet if you don’t provide a constant stream of fresh, engaging content, you…

Three Enormously Bad Landing Page Copy Techniques

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Do you have a landing page that is under-performing or not converting at all? If so, consider the fact that many landing pages out there follow three extremely flawed approaches for content creation. If your landing page falls into one of these three categories, it’s likely that any promotions, ads or other monetary boosters you…

The Art of the Guest Post

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Left and right, entrepreneurs and businesses are using blogs to help build their businesses. From transparency blogs, which follow a journey, to straight up authority resources, people still like to read, and content marketers who can give them something nice to look at and valuable to read will have no problem expanding their reach with…

Running Out of Things to Blog About? 3 Tips to Get You Back on Track

Published in Our Blog

In this content heavy market, blogs and reviews likely drive a large chunk of traffic to your site and sales from it. Unfortunately, this also means writing (or outsourcing) a steady stream of blogs for your website, which means you are working with limited resources. If you’re paying for your blogs, then unless they are…

The 10 Ways Marketing Will Change In 2016: Part 2

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In part one of this series, we took a look at the first five predictions for changes to marketing trends in 2016. Many of our first half of the list focused on changes in tone of voice and public perception approach, let’s check out some other angles in the next five: 6) Managing your entire…

5 Tips for a Successful Holiday Email Marketing Campaign

Published in Our Blog

With the holiday season right around the corner, it’s a great time to take advantage of some targeting with your email marketing campaigns. Even if you’re so lazy that you simply write “Happy Holidays!” in the signature, it would behoove you to make some effort to bring your customers into the “spending” mind frame that…