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SEO Doesn’t Look Like It Did Last Year

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A perfect search engine optimization strategy has been the stuff of dreams since, well, the beginning of search engines. Since that time, SEO has gone over so many facelifts and iterations that seemed to completely reinvent what it meant to maintain “best practices” when it came to search engines. As recently as a couple years…

How Important Is The Frequency Of Updates On A Blog?

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There is a prevailing impression that blogs need numerous updates for SEO purposes. With this in mind, a webmaster from Colorado wants to know the extent to which frequency affects the PageRank of dynamic sites. He also wants to learn more about the relative importance of content compared to frequency. Frequent updates are certainly welcome…

Why Surveys Are The Next Big Thing In Business

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Admittedly, I know this title might provoke some head scratching at first: “SURVEYS?! How are boring old surveys going to all of a sudden become some major player in business?” And I’m so glad you asked. Feedback-based marketing is nothing new. Everyone knows, or at least repeats, the mantra that ‘the customer is always right’…

The No BS Intuitive Guide To SEO Success

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SEO is one of those secretive beasts that has been the obsession of online marketers since the dawn of their profession. Especially with the event of one search engine pulling far ahead of the rest in its usage, an intense culture was born out of focusing on how to best game or manipulate Google’s search…

5 Key Factors That Make Good Webcopy Great

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  The start of the month in internet marketing land should be called copytime. Every website out there is looking for brand new copy, from blogs to social media posts to web copy. Of these three important types of copy, only one is going to represent your website day in and day out. While none…

Internet Marketing Overkill – It’s Not What you Think

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The internet has changed the way millions of things, places, people and brands market themselves and every now and then, it’s good to take a look at one of these new trends and see if we can make it fit universally. Take for instance, the new trend in the music industry of what I like…

How to Avoid 10 of the Most Common Internet Marketing Mistakes That Could Seriously Harm Your Businesses

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Times have changed. The new frontier for marketing is no longer traditional media of print and television. More and more small businesses are now taking their business online because that is where their customers are. Although it presents some new challenges, it also has huge advantages for small local businesses because compared to traditional marketing,…

Why You Should Freelance, Even When You Have A Job

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It’s the age old entrepreneur’s dilemma: “I have a job, but I also want to be my own boss/found a company/pursue my passion. Of course, I also don’t know that I can give up the security of a full time job in order to pursue my dreams, what do I do?” This question is posted…

Choose the Right Social Media Platform with This Simple Question

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I’ve said it before and I’ll say it again: when it comes to social media, you shouldn’t have a problem putting all of your eggs in one basket if you don’t have the time or budget for an extensive social media campaign. There’s nothing worse (in terms of social promotions and brand imaging) than putting…