So you’ve got your business up and running, whether that means freelance consulting, promoting affiliate products, or running a monetized online community, things are on the up and up. However, you know there’s lots of other, more established competitors in your space… so how do you stand out and convince customers that switching to you…
More often than not, the only strategy ever discussed when it comes to working and running a business from home is the outward facing work. You can find countless guides on advertising,. Marketing, SEO, blogging, and more, but your own personal productivity ritual is still a bit fringe. Let me explain: It’s not that you…
It’s the age old entrepreneur’s dilemma: “I have a job, but I also want to be my own boss/found a company/pursue my passion. Of course, I also don’t know that I can give up the security of a full time job in order to pursue my dreams, what do I do?” This question is posted…
In the United States, we elect a president every 4 years. One candidate can serve two terms, for a maximum total of 8 years in office. Now, around two-three years through any given president’s first term, a common trend prevails: Legislative agendas generally become less ambitious, previously polarizing views are swapped out for those that…
Content marketing is nothing new, and while it’s going to evolve into new formats and platforms throughout 2016, as it always does, but it’s definitely not going anywhere. If anything, more and more people will jump on board, especially as more traditional ad formats continue to fall short or become exorbitantly expensive. People don’t like…
Email is a major time sink. We’re talking multiple hours per day for many busy individuals, and as much as half their workdays can be spent on email for those among us with high rates of communication with clients, contacts, and colleagues. What’s worse, people often feel like they’re being way more productive than they…
Content marketing is nothing new, and while it’s going to evolve into new formats and platforms throughout 2016, as it always does, but it’s definitely not going anywhere. If anything, more and more people will jump on board, especially as more traditional ad formats continue to fall short or become exorbitantly expensive. People don’t like…
A year ago, or even six months ago, Snapchat was just a tiny blip on the radar of most marketers and entreprenerus. In fact, even that might be generous; many people who weren’t in Snapchat’s hyper-engaged teen and young adult demographic may not have even heard of the platform. If you aren’t even sure what…
Want to know what one of the fastest ways to kill your credibility is? To pretend to have it when you don’t. It’s an unfortunate reality, but the landscape of online marketing has been invaded over the past decade by those claiming to be experts in things that they, to put it politely, aren’t. The…
Ever heard of popular PR and journalism tool “Help A Reporter Out”? If you’re not acquainted but you have a brand or expertise to market, this quickstart guide will give you the basics. At its core, Help A Reporter Out, or HARO, is a platform to help connect journalists with sources. Users can register as…
