Tag Archives: Design

Is It 2011 All Over Again with Newest Google Update?

Published in Our Blog

Many Internet marketers remember February 2011 very clearly. It was when Google rolled out its Panda update, which instantly changed the way websites were ranked by the Internet search engine giant’s algorithm. Will Googles latest update – that rolled out starting on April 21 – cause the same amount of angst and teeth-gnashing? Possibly.  …

Responsive Website vs. Native App – How Far Do You Need to Go Mobile?

Published in Our Blog

With the coming of the mobile revolution being heralded for years, it seems we’re finally here (even though it came in with a whimper, more than a bang). With that said, it’s now critical that every marketer that wants to stay competitive be not only findable, but viewable on mobile devices. Mobile devices make up…

Reaching the 24-Hour Customer – Dealing with The Plugged-In Consumer

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There used to be a set schedule for internet marketers that despite a few tweaks here and there, was pretty much universal. You knew that emails should go out with the proper timing so that come Monday morning, they were at the top of a person’s inbox as they slid into work. You knew that…

The Two Bare Essentials for Successful Landing Pages

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Someone recently asked me what a great landing page consisted of. Before I began to rattle through my list of essential checkpoints, they modified the question and said, “Answer in two words.” I thought for a split second and then responded, “Content and Images.” Okay, that was three, sue me. Still, my point remains. In…